I conducted monthly usability studies for the Play Books, Play Movies & TV and Play Games teams. My studies informed decisions regarding new features and strategies.
My Role
UX Researcher
Methods
Rapid Usability Testing, Literature Review
Deliverables
Research Reports of Findings and Recommendations
Google Play is the official app store for Android devices, developed by Google. It serves as a digital media store, offering games, books, movies, and television programs. Each of these services are stand-alone applications Google Play Books, Google Play Movies & TV (now Google TV) and Google Play Games.
The Google Play org wanted to conduct tactical research more often to answer questions about releasing new features. I was responsible for conducting monthly usability studies for the Google Play Books, Movies & TV and Games teams. These studies were conducted in-person and they were moderated.
I also helped senior UX Researchers by doing literature review of research done in the past within each of the teams, company-wide research for common features and analyzing survey results.
TYPE OF RESEARCH QUESTIONS
PROJECT LIFECYCLE
I helped stakeholders, like UX and Engineering Leads, Product Managers and Designers, understand what design or conceptual changes the product needs.
My research informed and supported senior designers to pitch their ideas to stakeholders.
My recommendations influenced the experience of the billions of people who use Google Play Books, Movies or Games services.
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